KitKat Canada: Have AI Break.
AI needs rest, too! And who better to drive that message home than the experts on proper breaks, KitKat? Inspired by a GoogleMind study, we took an opportunity to help an enduring brand move even further into our evolving culture.
KitKat’s agency Courage took this insight and connected it to KitKat’s iconic tagline: “Have a break.” The result? Better, more accurate answers, proving that KitKat’s “Have a break” philosophy applies not just to humans but also to artificial intelligence.
